It's seldom thought of a real estate agent's professional network as a marketing asset, but if you look at a recently posted news article on Toronto Star from a marketing perspective, it can easily be understood that reliability of a real estate agent's services can heavily rely on his or her professional network. Walking into deals that are not as safe and clear as they should be can be easily prevented by the watchful eyes of an experienced real estate agent, and in this case it would have been priceless.